Elim studied hair dressing in UK and opened her first business, a salon, 27 years ago. She started by serving her customers who were interested in the fashion accessories she wore. This triggered her to open her first retail outlet, the 77th Streets in 1988. She and her team has grown 77th Streets from the first shop in Far East Plaza to multiple retail outlets throughout Singapore, and also expanded in building youth shopping mall in Xidan, Beijing. She now owns multiple businesses in different area such as start-up with Fast Fast Delivery, restaurant with I’m Kim Korean BBQ and Kokomama International food marketplace.
What amazed me, despite her busy schedule, running multiple businesses, she is also known for her passion in both youth and social entrepreneurship. She is involved in various committees and boards such as SCAPE youth community space, ACE Action for Community for Entrepreneurship of Ministry of Trade and Industry, Entrepreneurship Committee at NUS and many more. She is recognized and has been named as “Most Promising Woman Entrepreneur of the Year”, “Mont Blanc Businesswomen Award”, “Young Woman Achiever Award” and many more awards.
I started knowing her about one or two years ago when a friend tagged Elim on facebook. Then I started to know about 77th Street. Another friend tagged Elim on his facebook post at I’m Kim. I started to get really curious. In October, I received email from NUS which informed that U@live will feature Ms Elim Chew on 11 November 2015. I immediately signed up for the talk. It was a time well spent. Check the recording link below on the reference list.